The Solution
MaD conducted market research with key clients many of whom were a little confused as to the services offered by each division. We helped the client to rationalise the visual structure of their business and to create a unified ‘Rigby Financial’ brand which combined both divisions with simple pathways to their products and services. This included everything from logo design, stationery, augmented reality brochures, signage, website and an animated film to explain Rigby’s value proposition in it’s simplest terms.
